services requested:
new brand identity integration, flash introduction, website
The Georgia-Pacific gypsum division tasked ImageServe with creating a web site that would allow for user interaction while showcasing products and their technical specifications.

A major objective of the web site was to present potential product buyers with the necessary knowledge to make an informed decision. ImageServe designed a front-end site with outstanding usability, navigation, product information and graphics. We also designed a Flash introduction to the web site that captured the enthusiasm generated by the launch of these new products.

G-P is an international building and consumer products company.

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